Each year, cycling’s Cobbled Classics mark the beginning of the race season as riders compete for victory and glory across some of the sport’s toughest single-stage events. Battling the elements, uneven terrain and unwavering competition, those bold enough to take to the start in Paris or cross the finish line in Liege join more than a century of tradition as they answer the call of the cobbles. In conjunction with our new Les Classiques limited-edition shoes inspired by the mud and dust of these gritty Spring Classics, we introduce the latest fizik artist print, “The Call of the Cobbles.” Centred around a simple call to action and printed using classic letterpress techniques, “The Call of the Cobbles” combines boldness with tradition, much like the Cobbled Classics themselves. To celebrate such a rich race history and capture the spirit of Les Classiques, we enlisted the help of an equally historic institution: Tipoteca Italiana. Part museum, part archive, part printer’s workshop, Tipoteca Italiana is housed in a former hemp mill just north of Venice and serves as a space for educating visitors and preserving traditional Italian printing equipment, practices and knowledge. Guided by this knowledge, we created “The Call of the Cobbles” using centuries-old methods to honour some of cycling’s most historic and celebrated races. Along with the special-edition Les Classiques Collection, our latest print is available now in limited numbers for any rider ready to answer when they hear the cobbles call.PRINTING TRADITIONS
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fizik artist print – The Call of the Cobbles.